In testing LopoRail is in active testing — some features may be incomplete or change.
Global Rail Platform

Partner with LopoRail

Reach people who travel by rail.

A worldwide rail information platform — timetables, live boards, fares, heritage and a hobbyist directory — read by travellers, engineers, operators and enthusiasts. This is the room where brand meets them.


The audience

A global, high-intent rail readership

Audience figures from the commercial desk — indicative

48
Countries with rail coverage
128,500
Stations & stops in the database
38
Registered members
2,042
Ad impressions delivered
575
Board views / month
236
Monthly readers (activeUsers, 30d)

Monthly readers is GA4 activeUsers for the last 30 days, as of 2026-10-05.

Packages

Choose a starting point

Combine any of these into one brief. Rates are issued on request.

Homepage & news display

Leaderboards, billboards and MPUs across the highest-traffic surfaces.

  • Homepage masthead
  • News & stories feed
  • Section landing pages
  • Frequency capping included
Vehicle & station pages

Contextual placements beside rolling-stock records and station detail.

  • Rolling-stock and fleet pages
  • Heritage & station detail
  • Sponsor strip + MPU
  • Category exclusivity available
Live-map sponsorship

Own the “powered by” on the live network view and board surfaces.

  • Presentation sponsor credit
  • Live departures boards
  • Session-level analytics
  • Single-sponsor, category exclusive
Newsletter

A single unit in the weekly rail briefing, above and below the fold.

  • Weekly send
  • Top-of-email placement
  • Click and open reporting
  • Text or display creative
Channel & exclusive vertical

Take a sponsored vertical as its sole commercial partner.

  • Naming on the channel
  • Persistent sponsor strip
  • Newsletter cross-promotion
  • Category exclusivity
Sponsored content, podcasts & video

Partner stories, audio and video produced with the desk.

  • Labelled partner story
  • Podcast episode or segment
  • Video series
  • Distribution across channels
Lead generation

Text and lead-capture units in supplier and comparison rails.

  • Qualified enquiry form
  • Supplier directory placement
  • Category-matched pages
  • Leads delivered to your CRM
Destination & operator partnerships

Tourism-board and operator campaigns tied to routes and stations.

  • Route and corridor sponsorship
  • Destination guides
  • Station page takeovers
  • Custom content series

Rate card

How the inventory is priced

Rates scale with surface, duration and exclusivity. The rate card below is supplied by the commercial desk; a tailored card is issued on request.

Request the current rate card
Tier 01 Run of site

Open display inventory across every channel. Priced flat by placement and duration, with no category exclusion.

Tier 02 Channel

A named presence on one vertical or surface: persistent sponsor strip, takeovers and newsletter cross-promotion.

Tier 03 Exclusive

Category exclusivity on a single vertical for twelve months, plus founding-partner branding and reporting.

Placement rate card

Rates are issued on request, excluding tax.

Issued on request
Placement typeModelMin budgetRate
Inline
GlobalCPMOn requestContact ustailored quote
Page
GlobalCPMOn requestContact ustailored quote
Wall
GlobalCPMOn requestContact ustailored quote
Sponsorship
GlobalFLATOn requestContact ustailored quote

Combine placements into a single contract for volume rates; series and annual commitments are quoted on request.

Build your brief

Sponsored verticals

Own a channel

Each vertical can carry one commercial partner. 9 channels · one partner per channel

High-Speed Rail
Available

Premium high-speed corridors

Rolling Stock
Available

Locomotives and multiple units

Railway Technology
Available

Signalling, comms, ticketing

Freight
Available

Freight and logistics

Metro & Urban Rail
Available

City and urban rail networks

Heritage Railways
Available

Heritage and tourist railways

Railway Photography
Available

Photography and fine art

Railway Travel
Available

Railway travel and tourism

Live Rail
Available

Boards, delays and running information in real time.

Founding Partner programme

Twelve months. One partner per category.

A limited number of founding partnerships, each a twelve-month commitment with category exclusivity and premium branding across the platform, the newsletter and our social channels — with full analytics and reporting throughout.

  • Category exclusivity for twelve months
  • Homepage & section branding
  • Newsletter presentation partner
  • Social & launch exposure
  • Founding Partner seal & lockup
  • Quarterly analytics & reporting
  • First refusal on new surfaces
  • Named in the launch announcement
Talk to the partnerships desk

Our standard

Advertising you can trust the page around

Every unit is labelled

Display inventory carries an Advertisement label; editorial units are marked Sponsored or Partner content. The label is part of the component, not an afterthought.

The data is not for sale

Timetables, fares and live running are never influenced by a commercial partner. Placement is by page and channel, not by person, and we do not sell personal data.

Editorial stays editorial

Partner content is produced and marked as commercial from the outset, and is never presented as the desk’s own reporting.

Partnerships desk

Tell us about your campaign

Send a brief and the partnerships desk will come back with availability, a tailored rate card and a proposed schedule.

Or email the desk: [email protected]

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